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Black Milk hashtag competition inspires fans to create unique flat lays

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Flat lays are a common image used by fashion bloggers and stylish types on Instagram. They essentially show a number of items that make up an outfit grouped together, laid out flat, and photographed. It’s a fun way to display the outfits you put together and want to show off to the world. Flat lays are also a favorite of online fandom fashion retailer Black Milk Clothing, which occasionally encourages fans to get creative with photos for flat lay competitions.

Over the last few weeks they’ve held two competitions to celebrate the release of their newest geeky line inspired by Disney, titled “Princesses and Villains.” Fans were encouraged to create princess and villain-themed flat lays using an item from Black Milk, then submit the photos on Facebook. They could also share them on Twitter and Instagram, using the hashtags #‎bmprincessflatlay‬ and #bmvillainsflatlay.

The winners of the villain flat lay competition were announced this week and the outfits fans put together amazed us. We went back to check out the results of the princess competition and were equally blown away by the creativity. Not only did people submit outfits inspired by Disney, but the photos included a variety of other fandoms as well, including Doctor Who, Adventure Time, and Game of Thrones.

Here are some of the fan photos shared on social media that took our breath away!

 
 
 
 

 

Photo via Black Milk Clothing/Facebook


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